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Ideas, lessons and experiments.

How to get your first customers on X (Twitter) without paid ads
Lead generationJun 9, 2026

How to get your first customers on X (Twitter) without paid ads

You don't need followers or an ad budget to get customers on X. Five tactics that work from zero: cold DMs people answer, useful comments, and posts that build trust.

How to find leads on social media without being spammy
Lead generationJun 5, 2026

How to find leads on social media without being spammy

Cold DMs and cold prospecting barely work. Here's a smarter way to find leads on social media: the people already asking for what you sell on Reddit, Hacker News and X.